Results of a recent study commissioned by the American Society for Aesthetic Plastic Surgery and conducted by Syonvate, an independent research firm, shows that almost half (48%) of all Americans, regardless of their income level, approve of cosmetic or plastic surgery and would consider a procedure for themselves.
The February 2010 report showed that 48% of respondents with an income of under $25K would approve of cosmetic surgery, and that 52% of respondents with an income between $25K and $50K would approve of surgery. About 23% of respondents that earned under $25K would consider cosmetic surgery themselves.
Renalto Salz, MD, President of the American Society for Aesthetic Plastic Surgery (ASAPS), made the following statement after the study, “twenty years ago, people thought only movie stars and rich women had plastic surgery; now people in every income bracket know someone who has had a plastic surgery procedure or would consider plastic surgery for themselves. Even in this difficult economic time, people are willing to invest in the things that improve their quality of life… feeling good about the way they look is high on the list of priorities for many Americans.”
In addition to the higher-than-expected approval rates across all income levels, the study found that among all Americans, 73% of women and 66% of men said they would not be embarrassed if others knew they had cosmetic surgery. Out of all the age groups, men and women between the ages of 35 and 40 years of age are most likely to consider plastic surgery for themselves now or in the future, and more men than women are interested in having a procedure and/or approving of any type of procedure for themselves, a significant other, friends and family members.
In 2009, more than 9 million cosmetic procedures were performed on women and approximately 900,000 procedures were performed on men. The complete statistic s report for 2009 can be found here.