There was a time when few people shared the news that they had undergone a cosmetic or plastic procedure, and even some celebrities prefer to keep quiet about procedures they have had in fear of being judged by the public, friends and associates. However, a recent survey conducted by the American Academy of Cosmetic Surgery (AACS) reports that society’s attitudes towards having a cosmetic procedure are beginning to change.
The results of the survey show that 71% of people feel that society is less judgmental about those who go under the knife than they were five years ago, and 62% of those surveyed say that they are more comfortable with having a procedure done as a result.
Dr. Mark Bermann, President-Elect of the American Academy of Cosmetic Surgery, reports “This is a confirmation of what many of us have felt for a long time – that cosmetic surgery has become mainstream.”
Cosmetic surgery procedures that continue to be at the top of the priority list for many include breast augmentation, laser hair removal, liposuction, laser skin resurfacing and Botox injections. Minimally-invasive procedures have increased in popularity in the past year thanks to the recession that left many people with a tighter budget. More cosmetic surgery centers and doctors have introduced a lineup of minimally-invasive procedures as a result, and some have even gone as far as hosting “Botox parties” and other events that promote the benefits of the procedure, and encourage patients to learn more and book their treatment on the spot.
These social events and fresh marketing campaigns have helped make many procedures more accessible to many, and according to Dr. Patrick McMenamin, AACS President, “cosmetic surgery is rightfully gaining acceptance in our society. We’ve reached a point where people are no longer quiet about having a cosmetic procedure and that is important to all of us.” (Source: AmericanHealthandBeauty.com)