Demand for Macrolane Breast Augmentation on the Rise

Women interested in breast augmentation and breast enhancement procedures often turn to silicone or saline breast implants to achieve their ideal silhouette.  However, the costs and recovery time involved with implants can prevent many women from going ahead with the procedure, so some cosmetic surgeons are offering non-invasive breast shaping procedures as  temporary alternative.

Macrolane injections for breast augmentation have become increasingly popular in recent years as a solution for creating fuller, plumper-looking breasts.  Macrolane is a dermal filler procedure performed under local anaesthetic, and involves injecting the breast with a clear, hyularonic gel to increase the size of the breast tissues. The dermal filler was developed by Swedish scientists specifically for breast augmentation and is currently only available in the UK and Europe.  The average cost of ranges between costs an $4,000 - $7,000 per treatment.

According to Surgicare, one of the UK's largest cosmetic surgery providers, demand for Macrolane has grown rapidly over the past few months as more women look for a quick-fix solution before the holiday season.  The non-invasive breast enhancement procedure is painless and offers instant results, and since there are no bandages involved, women can show off their new look with the season's latest low-cut dresses and other party ensembles without worrying about covering up scars from incisions.

The Macrolane procedure takes between one to two hours to perform, and results are expected to last between 12-18 months.  The injections are administered into key areas of the breast tissue and the gel quickly adapts to the natural shape of the breast.  This helps create a smooth and sleek appearance, and patients feel very little pain and soreness immediately after the procedure.

Since hyularonic acid is eventually metabolized by the body, touch up treatments may be needed to maintain results. Patients who undergo the Macrolane procedure can pursue maintenance treatments 12-18 months after the initial treatment to maintain their breast size.

Further Reading

  • With bathing suit season right around the corner, plastic surgeons across the country are finding more women are booking up appointments for body contouring and breast augmentation procedures. Dr. Michael Niccole, founder and medical director of CosmetiCare Plastic Surgery Center and MedSpa in Newport Beach, and one of the “Top Plastic Surgeons in America”, reports that his appointment books are full, with a high demand for breast implants, skin tightening procedures and body contouring procedures to help women lose a few inches around the hips and thighs.

  • We’ve all heard about celebrities going under the knife to improve their looks and enhance their appearance, and while some do manage to enhance their looks with a nip and tuck, others fall victim to a plastic surgery disaster. Celebrities including Tara Reid and Amanda Lepore have been criticized and publicly humiliated after repeat plastic surgery procedures that have led to disaster. Fortunately for stars like Tara Reid, revision surgery has helped to correct the deformities and irregularities caused by the botched procedure. Still, many celebrities aren’t so lucky and have to find ways to mask their anti-aging disaster.

  • A new TV show in Australia called The Shire recently spotlighted plastic surgery and featured the stars of the show having now qualms about treatments. The show’s stars Sophie and Vernesa aren’t afraid to show off their fake breasts in revealing tops and dresses, and are both sporting the infamous lip-enhanced pouts. Vernesa admits that she’s been told not to have any more filler treatments in her lips to prevent her lips from touching her nose. She undergoes Botox for the first time on camera.