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I understand you do custom websites. Where might I see some of your work?
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We have created more than 175 medical websites for a varied clientele: individual doctors, group practices (with single and multiple locations) and medical organizations. Special ties for which we have done web work include laser eye correction, plastic surgery, cosmetic surgery, ophthalmology, cosmetic dentistry and infertility. We are very proud of our work -- please visit our company website, www.mojointeractive.com, click on the "Clients" link and scroll to see a representative list of sites we have designed and/or re- designed.
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Do you design logos and supply content for websites?
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Yes. MOJO Interactive Corp. is a full-featured web development company for the medical profession and does design/create custom logos for our clients. We also write and supply specialty-specific content.
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What other services do you offer? Marketing?
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We are a complete website development company for the medical profession. We custom design websites, logos, redesign current sites, perform comprehensive website evaluations and are a full-service hosting and maintenance site. We are also experts in Internet marketing through our own patient referral web site, www.locateadoc.com. Use this directory to do regional advertising, patient lead generation, and viral marketing. We also do strategic search engine submission and radio/television advertising .
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How do people find locateadoc.com?
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You will find that we have nearly 1000 keyword phrases and search words with links to our site on 2400 search engines, respective to all specialties.
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I know that you are on search engines. What other ways do you market your site?
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We can also be found through our various affiliates that use the Powered by LocateADoc network EXCLUSIVELY including, The Women's Forum (2nd largest at 8.1 million unique visitors per month), Clear Channel Communications Radio network and ABC, NBC and CBS TV websites across the country. Some of our other partners include International Society of Refractive Surgery (www.isrs.org) Healthboards.com, Skinfo.com, Dietplate.com and Elevate magazine.
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What differentiates your site from your competition?
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We are the premier ONE-CLICK referral site on line. We offer ALL doctors a free listing, as we are a user-friendly site. The main difference between our site and all the other directory web sites is our SERVICE. Along with the normal web site traffic, Locateadoc provides our paid advertisers with actual patient leads! Leads that include patients name, address, phone number, email address, procedure of interest, etc. Enough information for the doctor to contact these leads and book them for a consultation! We also have numerous health related research articles as well as an Ask ADoc expert section, making us extremely interactive. This allows the patients to ask our doctors questions about their specialty and procedures. We have a video of a LASIK procedure and different interactive programs, including various patient quizzes in multiple specialties to measure their knowleadge and their potential of a specific surgery.
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What does it cost to be listed on your site?
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We encourage all doctors to enroll for a FREE listing and FREE Folio web page with their basic doctor and practice information. Regional advertisements are available to link your practice and website within a specific zone and include individual enhancements such as web & map links, doctor's photo, email link, practice description and bold listing of the practice. These enhancements can also be separate from the regional banner ad. Costs would depend upon your intended area of exposure for the practice and the demographics of that particular area.
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Is there a cost to have a FOLIO page? What about procedures performed, education & insurance?
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There is no cost to have a Folio page, by listing your procedures performed, education, and insurance you invite a potential patient to contact your office for service! However, all doctors who complete a Folio page are encouraged to take advantage of the great marketing opportunities that exist within LocateADoc.com. For a minimal fee, your Folio page will become an enhanced listing. This listing will allow direct contact between a potential patient and your office staff via e-mail and website link. It will also provide enhanced exposure throughout your current marketing region. This is another example of how we strive to be very patient friendly.
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My office has more than one doctor and one location. Can I have all listed?
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Yes! Not only can you have each doctor listed, but you will also increase the total number of exposures and clicks into your practice website link as a result! Each listing provides a given doctor in your practice his or her own unique individual presence and exposure. Multiple office listings for a practice will increase your marketing range in the selected region(s). As a patient friendly web site, we want patients to be able to find your practice through multiple means, be it a state, city, or zip code search!
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What are the differences in marketing tiers/levels on your site?
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We have 4 tiers/levels for doctor listings:
- The 1st tier listings are doctors who have purchased an enhanced listing for exclusive marketing in their city and zip code. (These are the doctors listed as experts in their respective medical field and market. They receive our many prequalified patient leads!)
- The 2nd tier listings are for those doctors who have purchased an enhanced listing separately.
- The 3rd tier of listings are for those doctors who have links with our corporate partners such as ISRS, etc. Usually they will not have a web link or e-mail link for patient referrals. The 3rd tier listings will also display the regional banner advertisers along with those doctors who have elected to remain at the 3rd tier level. (Generally, patients respond to the enhanced doctor listings first as these provide more information about a doctor and have a direct link to his web page and practice e-mail address.)
- The 4th and final tier will include all listings from the 1st, 2nd and 3rd tiers as well as the remaining FREE basic listings in that city. (4th tier listings are similar to generic yellow page listings; patients are exposed to our featured doctors before they can view the generic listings)
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What are Banner Ads and Enhanced Listings?
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A Banner Ad is a regionalized ad that a doctor/practice can use to market themselves. Banner Ads are custom designed to go right along with design of the doctor's web site. A Banner Ad can be placed in any desired region or regions, as well as specialty sections, depending on what type of audience the doctor would like to get in front of. Banner Ads are a great way to market not only to the city where his/her practice is found, but also the surrounding region or regions which the doctor would like to draw patients from. The Banner ad serves as a link to the doctor's folio page (contact form). Once the potential patient fills out the contact form, they are then given a link to the that doctor's web site. Enhanced Listings can be purchased separately, or come included with the purchase of Regional Banner Ad. Enhancements include web site link, email link, map link, photograph, practice description and a custom designed FOLIO WEB PAGE, where each doctor can list additional information about his/her procedure and services.
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Can I link my listing to my Website?
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Yes, we will initially send the patient to your FOLIO page to capture their ontact information and then they will be directed to your web site from BOTH your Regional Banner Ad and the individual web link located in your Enhanced Listing.
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What are the costs for your Enhanced listing advertising?
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Option #1 - We will place an ad that will identify your practice any time a search is done in your marketing zone. You will receive the name, address, phone numbers, and email addresses of patients who have clicked on your advertisement or who register with LocateADoc during a given marketing campaign in your zone. This will all be done for a one payment, one-year agreement. Cost is based upon the specialties and regions that you desire to market. Please call for availabilty. (Provides unlimited patient leads)
Option #2 - Our NEW "Pay Per Lead Program", will give you the option of only paying for the leads that you receive. We will set up the same advertisement and functions as option #1 except, the advertisement will have a direct link to your Portfolio web page which will have questions that prequalify potential patients for you. An annual administrative fee is paid upfront and then your practice will only pay for those leads which you receive a 'per lead' basis.
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What are the terms for your banner ads? Are your prices locked in for multiple years?
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Typically, our banner advertisements (along with accompanying folio listings) are one-year agreements. This is true for both our "flat rate" and "pay per lead" programs. Current doctors are given first right-of-refusal upon renewal. We can offer multiple year pricing.
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Q: Your competitors do not give me tracking numbers. Can you supply me with statistics?
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We are well aware that being able to view statistical data is a key component to evaluating the effectiveness of a marketing program. We supply all of our doctors with a detailed report, consisting of advertisement EXPOSURES, CLICKS into the doctor's folio web page, and most importantly, the amount of and name of those PATIENTS that fill out the doctor's "contact form" and then enter the doctor's web site. The hosting of your web site is very important. If we host your web site, we can also supply you with a very detailed monthly report that breaks down your site traffic into different categories and easy to read graphs. The information inside these reports will enable you to make educated future marketing decisions that were impossible to make in the past. So to answer your question, ... yes, we most certainly do!
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I see some other doctors with more than one Banner Ad and in multiple zones. How can I do that ?
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We offer a wide range of marketing opportunities on our directory web site. You can have:
(1) a single Ad in one zone,
(2) multiple Ads in one zone,
(3) a single Ad in multiple zones or
(4) a multiple Ads in multiple zones.
You can purchase multiple Ad positions and make one large ad. It all depends on your needs, your marketing plan and how aggressive you would like to highlight your practice on our web site.
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I understand that you can supply my practice with patient names and email addresses. How do you do that?
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Locateadoc.com is able to gather important patient demographics and then pass that information along to our marketing practices. Through various promotions and contact forms located throughout our directory, we make it very easy for the inquiring patient to select a specialty and geographical area or city and then allow the visitor to fill out a "contact form". Through this contact form, the visitor is able to supply personal information (name, address, phone number, email address, procedure of interest, etc...), ask a question, and even attempt to schedule a consultation, creating what we call a PATIENT LEAD. Only marketing practices are able to receive the PATIENT LEADS generated from their listing, region or any additional region they would like to market in.
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I saw on your front page as well as on patient emails that one practice had EXCLUSIVE spots on your site. I saw it was called 2K SELECT. What are the benefits and how can I become that practice/doctor?
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Our 2K SELECT program is for those doctors who are looking to aggressively target new patients with market exclusivity (not available anywhere else) by sponsoring our LASIK, C osmetic surgery or dental treatment $2,000 giveaway in their region.
All 2K SELECT sponsors receive:
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their advertisement (with link to their LocateADoc folio page) on the front page of each localized contest registration form, |
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a Folio page link on a confirmation email reply sent to each prospective patient registrant, |
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an advertisement linking to your Folio page on our popular "Tip of the Week" newsletter (sent to local prospective patients about your specialty), |
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an additional rotating advertisement on LocateADoc.com's content pages. |
Because these 2K SELECT benefits are exclusive to only one doctor per specialty per region and generate substantial qualified patient traffic, they are in high demand. Call today to see if your region/specialty are available.
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I hear you have a new Pay per lead program. How does that work?
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In comparison to the regular yearly advertisement program, we now offer a Pay-per-lead program that includes all of the enhancements and regional exposure as the yearly, but the costs are set up differently. There is an initial administrative set up fee and then you are billed monthly on the number of leads generated the previous month.
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